Starting a blog for the Blue Ribbon Foundation is something I’ve wanted to do for a while now. My sister started a blog when she moved to Hawaii a few years ago and people really seem to follow it – myself included. I later attended a local marketing workshop which included a session on blogging and decided to move forward. I let other business items push this back, so with the new year here in full force, I figured now was the perfect time.
I’m not big into New Year’s resolutions, however, I like to set several goals for myself throughout the year, especially at work. Just yesterday I sat down and created a list of goals for my job as the communications manager; items I really wanted to accomplish this year at the Foundation. Most of them relate to delving into the world of technology and social media, and this blog is one of those items. More than that though, I thought it would be interesting for readers to know what we do here in the office on a weekly basis. Many ask what we do throughout the year and how we prepare for the Fair, so this is our attempt to bring you into our world, let you know what we do and introduce you to each of our personalities.
As many of you know, we publish a quarterly newsletter for our constituents. Each issue includes a front page editorial which we each take a turn writing. Well, in a way, this will be similar. We will rotate staff members as authors to the blog and will each keep you updated on a weekly basis what we’ve been up to. We also plan to write conversationally and use this as a casual form of communication with our followers. Some posts will be long, some short, some entertaining, and others a simple review of the week.
I am excited for this new form of communication with our supporters and hope to find some new followers along the way. Check back in and see what we’re up to…it should be eventful as we choose our summer interns (who will also be posting in the future) and conduct our first Corndog Kickoff planning meeting of 2010!